I am

Principal Product Manager | Building the Future of Smart Entertainment

7+ Years • 25+ Products • 20M+ Users Impacted

Manojit Ballav - Principal Product Manager

About

Hi, I'm Manojit Ballav, but you can call me Mono. I'm a tech enthusiast and product leader with a passion for building seamless, user-centric experiences in consumer technology.

I hold a Bachelor's degree in Computer Science and a Product Management certification from the University of Maryland. Over the years, I've shaped some of India's most popular smart devices, blending technical innovation with intuitive design.


Current Role

Currently, I'm the Principal Product Manager at Lumio, a technology startup focused on smart TVs and connected devices. Here, I'm driving the next evolution of home entertainment, making content discovery smarter and more intuitive.


My Journey So Far

From 2017 to 2024, I was part of Xiaomi India, where I played a key role in the development, launch, and success of multiple products, including Smart TVs, streaming devices, soundbars, tablets, and Xiaomi HyperOS.

One of my biggest achievements was leading Smart TV product strategy, helping Xiaomi become the No.1 Smart TV brand in India from Q2 2018 to Q4 2023. I also built and evolved PatchWall, one of India's first content aggregation platforms, used by over 6 million users. I was responsible for designing PatchWall 3 and 4, integrating one-click access to sports, news, and YouTube Music.

Beyond Smart TVs, I also managed the Xiaomi Pad 6, overseeing its product lifecycle and ensuring its success in the Indian market.


What’s Next?

With my journey at Xiaomi behind me, I'm now focused on shaping the future of smart entertainment at Lumio. My mission is to redefine how users interact with their screens, making content more accessible, engaging, and enjoyable.

Let's connect and explore the future of smart devices, UX, and digital ecosystems!

Key Achievements

Market Leadership

#1 for 22 Quarters
Drove Xiaomi to become India's #1 Smart TV brand from Q2 2018 to Q4 2023, maintaining market leadership for over 5 years.

Platform Scale

6M+ Monthly Active Users
Built PatchWall, India's first content aggregation platform with personalized recommendations and unified search across 30+ OTT apps.

Product Portfolio

25+ Products Launched
Smart TVs from 32" to 75" including QLED, OLED series, tablets, and streaming devices with consistent YoY growth.

Strategic Partnerships

30+ OTT Partners
Pioneered one-click integrations for Cricket/IPL, news, and YouTube Music — industry firsts in India's Smart TV market.

Skills & Expertise

Product Management

  • Product Strategy & Roadmap Planning
  • Go-to-Market Strategy & Launches
  • User Research & A/B Testing
  • Agile/Scrum Methodologies
  • Cross-Functional Leadership

Domain Expertise

  • Smart TV & Connected Devices
  • Content Aggregation & OTT Platforms
  • Android TV / Google TV / Fire TV
  • Streaming Technologies & FAST Channels
  • Consumer Electronics Hardware

Tools & Platforms

  • Analytics: Mixpanel, Amplitude, Firebase, GA4
  • Design: Figma, Sketch, Adobe XD
  • Project: Jira, Confluence, Notion, Asana
  • Data: SQL, Looker, Metabase, BigQuery
  • Collaboration: Slack, Miro, Loom

Business & Partnerships

  • Strategic Partnership Management
  • OTT & Content Licensing Negotiations
  • Vendor & Stakeholder Relations
  • Market Analysis & Competitive Intel
  • Pricing Strategy & Positioning

Products Launched

  • All
  • TV
  • Streaming
  • Software
  • Tablet

GET IN TOUCH